An email spammer and his company are settling with the Federal Trade Commission (FTC) for $350,000 after they were charged with using misleading emails to deceive American consumers.
Yair Shalev and his company, Kobeni Inc., sent emails ahead of the Affordable Care Act's launch that claimed recipients were violating the law if they didn't click a provided health insurance registration link, a FTC statement says. Once the link was clicked, recipients were taken to a webpage that advertised various insurances companies. If they went on to click the ads, Shalev and his company received payment from the websites' operators.
The settlement also mandates that the defendants create a compliance report in a year and stop their violations of the CAN-SPAM Act, which aims to protect consumers from spam emails.
