Robocalls and “spoof” calls are much more than just
annoyances. They’re also a lucrative underworld business that poses significant
security and privacy threats to businesses and consumers. Between March 2017
and March 2018, nearly 25 million Americans lost almost $9 billion
to scam phone calls.If any doubt remains how insidious the business is, just
enter “spoof calls” into a search engine and marvel at all the slick websites
offering to “fake your caller ID.” Businesses that offer these services can
serve as many as 5,000 simultaneous robocalls every second.Although 2009’s Truth in Caller ID Act criminalized spoofing
with intent to defraud or harm, the number of robocalls around the world grew by
more than 325% last year. First Orion expects
that nearly 50% of all U.S. mobile calls this year will be scam calls.
Nobody is immune from spoof attemptsEven AT&T’s CEO couldn’t avoid getting robocalled as he was interviewed on
C-SPAN in March. Randall Stephenson was obviously trying to make a point when
the call came in, but the fact remains: Most mobile phone users are so wary of
these calls that they answer barely more than half of them.The good news is that relief is coming. The bad news? In any
battle of cybercriminals vs. cybersecurity professionals, it will probably
always be a cat-and-mouse game, with the rodents continually figuring out new
ways to foil the felines.The scourge of robocalling is comparable to the nefarious
ubiquity of fakery in email, text messaging, and social media accounts. Dozens
of thoughtful, consumer-focused articles offer advice and instruction on how to
block or reduce the number of robocalls and text messages, but most of the
solutions treat the symptoms and not the disease. The root problem is that
these platforms lack robust identity models that can verify that a message (or
a call) comes from who appears to come from.Public policy matters
– and worksThere is an answer to the robocalling problem: an
aggressive, viable, standards-based solution. And it has arrived on the scene
with public policy support: The Alliance for Telecommunications Industry
Solutions’ STIR/SHAKEN (Secure Telephone Identity
Revisited and Signature-based Handling of Asserted Information Using toKENs)
was recently endorsed by the Federal Communications Commission
(FCC).STIR/SHAKEN is a technology that uses authorized, trusted
digital certificates to verify that the number on an incoming telephone has not
been spoofed. The FCC’s endorsement quickly led to its adoption by the
nation’s leading phone-service providers, including AT&T,
Century/Link, Charter, Comcast, Cox, Google, Sprint, TDS, T-Mobile, US
Cellular, Verizon and Vonage.In many ways, this development mirrors the DHS’s October
2017 Binding Operational Directive (BOD) 18-01, which mandated that U.S.
federal agencies adopt email authentication standards. It also emphasizes a key
point: policy matters, and policy works.DMARC: The
STIR/SHAKEN of emailThe DHS edict required all executive branch agencies to
deploy the Domain-based Message Authentication, Reporting and Conformance
(DMARC) authentication standard and set it to a policy that rejects fake emails
– effectively preventing bad actors from spoofing government officials’ email
addresses.Within one year, 57% of all agencies had were protected by a DMARC record with a strict “enforcement” policy, and today over 70% of
agencies are protected. In fact, federal agencies demonstrated the highest rates of DMARC implementation and enforcement
of any group of organizations, public or private, in America or abroad.Sad but true: It’s a
never-ending battleThe FCC’s adoption of STIR/SHAKEN represents a major,
positive step forward in the fight against robocalling. But it’s a never-ending
battle, as these stories illustrate:
While
the Federal Trade Commission (FTC) jumped into the fray by forcing four robocall companies out of business,
there are many more that will take advantage of loopholes, find new ways to
produce millions of unsolicited robocalls and hide under the radar.
As
The New York Times editorial board wrote in
late April, “Telecommunications companies are adopting new technology to kill
phone spam — but the spammers may stay a step ahead.”
While there is no panacea to completely eliminate spoofing —
whether in phone calls, email or on social media sites — it’s evident that
authentication standards such as DMARC and STIR/SHAKEN can stamp out a huge
portion of these impersonators — particularly if public policy helps drive
widespread adoption.Organizations that deploy authentication standards will
continue to be in a better position to halt the spread of unwanted messages
from sinister sources. But it will only be through commitment and vigilance
that the epidemic can continue to be addressed and contained.Committed public policy that requires the implementation of
authentication standards, supported by all organizations that send and receive
communications, will always stand as the foundation to fight spoofing.
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